Let’s be real. Logging into Squarespace often starts with good intentions and that little knot in your stomach. Too many options, the worry you’ve missed something obvious, or the feeling you’re just behind. I hear this from clients all the time: late nights, dashboard glowing, tea forgotten beside them. That’s why I want to share a few overlooked Squarespace features that can save you hours of work and make your website design process feel easier.

This morning, my coffee was cooling beside me, the quiet hum of my laptop filling the room. I opened it to work on a new project with AI, something that now feels natural, but my hands hovered over the keyboard for a moment.

That pause took me straight back to when I first started exploring these tools.

Back then, curiosity wasn’t the first thing I felt.
I felt… cautious.

Not because I didn’t see the potential, but because every article, every video, every checklist seemed to whisper the same thing:

You’re already behind. You need to move faster. You need to automate everything. You need to keep up.

The other day, I sat at my desk with my notebook open, pen ready, coffee growing cold. And nothing.

My brain felt frozen, but not the good kind of pause, more like being stuck in a fog. The pressure to come up with content, to post something meaningful and polished, had stolen the joy out of the process.

I could hear the swirl of thoughts that always seem to show up in those moments:
Overwhelmed. Stretched thin. Doubting everything. It’s a lot.

You know that sinking feeling when you're scrolling LinkedIn and see another entrepreneur casually mentioning their "AI workflow" like it's as natural as making their morning coffee?

I was talking with a client the other day who said something that stopped me in my tracks: "I feel like I'm falling apart, like the world is spinning too fast and everyone else seems to know how to use these tools but me."

Her words hit me because I've heard some version of this from almost every woman entrepreneur I've worked with lately. The shame. The exhaustion. The feeling of being perpetually behind while everyone else seems to glide effortlessly into the AI future.

I remember the exact moment I realized I had been using AI all wrong.

I was sitting in my favorite corner of the house, laptop open, trying to write an email to a client who was struggling with her website copy. She kept saying it didn't "sound like her," and I wanted to respond with something genuinely helpful. So I asked ChatGPT to draft a response.

The result? Perfectly professional. Completely soulless. It sounded like every other business coach on the internet.

I have a confession: I used to treat ChatGPT like a really smart Google search.

You know what I mean, right? I'd pop in there, fire off something like "write me a social media caption about productivity," grab whatever came back, and call it done. The results were... fine. Professional enough. But they felt so cold and disconnected from how I actually talk to my clients.

A grounded, honest look at how technology can support heart-led entrepreneurs.

AI is everywhere right now.

From business podcasts to Instagram reels, it’s hard to go a day without hearing how it can revolutionize your content, automate your workflows, or “10x your productivity.”

But for soul-led entrepreneurs — especially those who value depth, presence, and authentic connection — it’s not that simple.